About the BID
A new Business Improvement District (BID) that will give businesses and organisations in Eastleigh Town Centre more control over their future and generate around £1million in the BID area over five years has been welcomed by the Council.
A ballot of town centre businesses revealed that 79% of all those who voted are in favour of the BID progressing. For the BID to be successful a second trigger ‘majority by rateable value’ was also required and this was achieved with 89% of those who voted.
The BID will commence 1st April 2014 for a five year term and will be financed through a BID levy on the rateable value of over 300 town centre businesses, the proceeds of which will be invested into the town centre and on the additional projects that businesses have identified and as set out in the Eastleigh BID Business Plan.
The money will be used on a range of initiatives including more marketing and promotion activities such as staging town centre events, the establishment of town centre rangers to provide a link between businesses, organisations and the public together with car parking promotion and incentives. Pop-up shops providing ‘easy in, easy out’ access for businesses will also be encouraged and grants will be available to attract new businesses and help existing businesses.
Cabinet Lead for Business & Skills Cllr Peter wall said “The Council has an ongoing commitment to regenerating the town centre and the BID will provide a great opportunity to promote and improve the town centre over the next few years.”
Jean Robert Jones, Chief Executive of One Community and Chair of the BID Task Group, said ‘This a fantastic result for all involved and allows Eastleigh to improve still further over the next 5 years through the proposals detailed in our plan. I would like to thank all involved for their time and support in making a real difference to Eastleigh’s future.’
Teresa Smith BID Project Manager added “I am obviously delighted with the result and thank all the businesses I have been working with. . The real work starts now in delivering the new initiatives and the team aim to get started immediately in forming the new BID company and adding in the extra value to our town.”